For the fourth edition of its #makersofluxembourg campaign, the Chambre des Métiers wanted to reaffirm a bold message: Luxembourg is a land of creators. The aim was to celebrate artisans as essential actors in today’s transformations and inspire the next generation.
solution
We created the film “Tomorrow’s Creators” — a rap-inspired spot blending photos, short videos, and striking text overlays. With its fast rhythm and powerful soundtrack, the campaign gives craftsmanship a modern, shareable, and authentic identity.
results
Broadcast on RTL TV, online, and across social media, the campaign delivers a strong call to action: Become a Creator and shape the Luxembourg of Tomorrow.
